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Parenting is a beautiful journey filled with choices, especially when it comes to your baby’s comfort. Overwhelmed by fabric options? Let us guide you through finding the perfect fit.
Airy and Cool
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A super-soft, breathable and airy fabric with great moisture-wicking properties to release excess heat.
Feels: breathable and lightweight.
Looks: technical and airy.
Designed for: staying pleasantly cool.
Almost as soft as your baby’s skin
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Our softest and most velvety material.
Feels: like that favourite snuggly blanket.
Looks: appealing and cosy.
Designed for: comfort and closeness; the fabric gently hugs your baby.
Everyday versatility
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A soft-textured fabric for everyday use.
Feels: gentle and soft to the touch.
Looks: classic and clean.
Designed for: everyday wear and versatility.
Comfort and Durability
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Our collection of woven materials has something for everyone, with each fabric offering its own special qualities and looks.
Tailor-made for you and your baby
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We put a lot of heart into crafting products that simplify and blend into your daily routine. Our goal is to create reliable, long-lasting parenthood essentials that you can eventually pass on to someone else. That’s why we create our fabrics to be super soft yet tough enough to handle whatever life throws their way – from nappy leaks and baby dribble to harsh sunlight and sticky humidity.
Life with little ones can get messy at times. That’s why all our fabrics are a breeze to clean – they’re machine washable, dry in no time, and keep their shape and colour intact. Most importantly, they’re gentle on your little one’s delicate skin and free from any harmful levels of substances. And they exude that premium quality, making sure our products look and feel like something you’d be proud to own.
No harmful levels of substances
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We genuinely value the well-being of the babies using our products. This is why we’ve chosen to certify our materials under either OEKO-TEX® Standard 100, Class 1 or bluesign® Grade A – for products designed for babies and close-to-skin contact. This means that they’re kind to your baby’s skin and safe to taste. These certifications set exceptionally high bars to ensure that no harmful levels of chemicals find their way into products meant for your little one.
Our commitment doesn’t stop there. We work exclusively with textile suppliers who meet these stringent requirements. Before our products ever reach your hands, they go through rigorous testing at an external lab, guaranteeing the safety and quality of our materials. Nothing that falls short of these standards can ever find its way into our products. Your safety and peace of mind are paramount to us.
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CRAFTED WITH CARE
Design meets engineering excellence
When we make our products, durability is crucial. We aim high to ensure they’re safe, top quality and can handle whatever life throws at them because we know you need that reliability. And it all starts with the fabric development.
We design all our fabrics in-house. It’s a journey of constantly refining our existing fabrics and introducing new ones to make sure you and your little one have the best experience.
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Let us introduce Louise, our textile engineer. She’s a key player in our fabric development process. She’s the one who sets all the requirements and then collaborates closely with our experienced and skilled textile suppliers to ensure top-notch quality and nail down those unique features.
“Our products end up in the hands of parents all over the globe, and deal with different climates and needs. So I must consider in advance how our materials can meet all those different needs. To do this right, I need a solid understanding of materials, plus a passion for design and innovation.”
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Once my colleagues in the product development and design team have decided on a product’s features and look, my work begins. I dig into fibre compositions and textile constructions to get the desired appearance and functionalities. And once I find that perfect combination, rigorous testing and tweaking follow.
“Our standards for fabrics are sky-high. Every new idea undergoes a lot of refining or even starts over from scratch to make it just right for you and your little one.”
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Talking about tests, our fabrics go through a lot – both in our own labs and at accredited external labs. We’ve got a long list of technical requirements that need to be met. This list is the result of years of learning and keeping up with the latest legal and safety standards.
That’s why we run extensive safety and quality tests, checking for abrasion and pilling resistance, colour fastness, wash cycles and lots of other things. We even get feedback from real families.
“We’re always tweaking to make sure the final product meets our tough technical standards and is just perfect for the long haul.”
Words from our textile engineer
Step behind the scenes with our textile engineer Louise as she unveils the secrets of crafting the perfect fabrics for your little one.
